Scientific Name: Cladonia (genus)
English Name: Cup Lichen
Swedish Name: Bägarlav
The Cup Lichen genus is diverse and includes the very valuable reindeer lichens. The latter is a primary food source for reindeer and caribou during winter time, and is very important for reindeer herders such as the indigenous Sami people of Scandinavia.
There are many species in this genus and many of them are similar and therefore difficult to identify.